Case Studies

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BILLY Footwear is an online specialty shoe retailer using the Shopify platform. Besides direct online sales, Billy shoes are sold by Zappos, Nordstrom, and other affiliates.

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BILLY uses various platforms for email marketing, loyalty management, customer reviews etc. As part of the implementation, LayerFive integrated with these platforms and resolved consumer identities across these platforms along with the online identities to build a private identity graph and a unified consumer profile for BILLY.

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