Maximize the value of your consumer data
LayerFive uses patent-pending AI technology to resolve consumer identities across all enterprise data sources, both online e.g., website and mobile apps, and offline e.g., CRM, Loyalty, Order Management etc., and builds a unified consumer profile.
Using this as a core platform, we help improve marketing ROI by 2X+ with our omni-channel attribution, consumer journey analytics solutions as part of the 360 Marketing Analytics product.
Additionally, we help enterprises comply with data privacy regulations e.g., GDPR, CCPA etc. by making consumers’ profile available directly to the consumers for self-serve privacy compliance, helping enterprises save cost while reducing the risk of non-compliance.
LayerFive Unified Consumer Data Platform
- Deterministic and patent-pending probabilistic identity resolution technology to unify consumer data across all enterprise data sources
- LayerFive’s first-party tag to collect highest fidelity data from enterprise website without impacting data quality due to third-party cookie loss
- A comprehensive 360° consumer profile that combines consumers attributes and activities across all enterprise data sources. Get deep insight into consumer’s journey across the enterprise.
360 Marketing Insights
- Improve advertising ROI by more than 2X with omni-channel attribution insights. Get insight into paid, earned and owned media performance in a single view.
- Analyze consumer journey across all channels; online and offline
- Act on the consumers data to deliver personalized experiences and more targeted marketing
Interactive Privacy Portal
- Authenticated consumers get access to all their data as part of their profile and can exercise their privacy rights at any point
- Out-of-box integration with Shopify and Magento that turns consumer profile into a privacy compliance portal
- Integrate with all your business systems that store consumer data, and build a 360 degree view of the consumer
We help increase your marketing ROI
We simplify privacy compliance
Case StudyBILLY Footwear
BILLY Footwear is an online specialty shoe retailer using the Shopify platform. Besides direct online sales, Billy shoes are sold by Zappos, Nordstrom, and other affiliates
BILLY Footwear is a consumer-first brand where data privacy is a high priority. LayerFive ensures we remain ahead of the game by keeping us compliant and, more importantly, completely transparent with our consumers. Moreover, the 360 Marketing Insights of LayerFive allows us to correctly understand channel performance; thus, giving us the tools to strategize, optimize, and improve sales real time.
Billy Price Founder and CEO of BILLY Footwear