- Digital Marketing
- April 8, 2021
Ad Performance in the Cookieless World: Soar or Crash
Brands spend a lot of money on advertising and they have their own ways of measuring return on ad spend….
- Digital Marketing
- April 8, 2021
Ad Performance in the Cookieless World: Soar or Crash
Brands spend a lot of money on advertising and they have their own ways of measuring return on ad spend….
- Digital Marketing
- April 7, 2021
Bringing in New Visitors: Not all paid clicks are created equal
The purpose of advertising is to make consumers aware of your brand or connect them directly to your business at…
- CCPA
- December 8, 2020
Digital marketing compliance in the context of GDPR/CCPA
One of the biggest reasons consumer data privacy regulations exist today is the exponential increase in the amount of consumer…
- GDPR
- November 28, 2020
Cost of complying with GDPR, CCPA and CPRA
With the explosion of devices and channels, businesses are collecting a lot of consumer data from a multitude of data…
